Day 1: Deep Dives into Growing Online-First Business Models
On the first day, we jump right into how certain online-first companies, and individuals, are currently growing during this uncertain time. Speakers will dive into the structure and execution of their revenue streams, sales funnels, and customer engagement channels. Sessions Include:
• Commerce Going Digital: Best Practices for E-Commerce
• The Infopreneur Model & How To
• Commerce Going Digital: Best Practices for E-Commerce
• Make Money Online as a Creator without Selling Your Soul
Day 2: Acquire Customers & Generate Revenue via Online Channels
On day two we'll dissect online channels: Social Media, Ads, Email Marketing, and Virtual Events. There's a myriad of channels you can use to sell your products and offerings. We'll dive into each while also showing you how to build a trusted brand that your customers care about. Sessions Include:
• All About Local: How to Acquire Customers in Your Own City
• How to Organically Build a Following on LinkedIn
• How to Build a Powerful Personal Brand & World-Class Network
• Creating an Online Brand Customers Can't Stop Talking About
Day 3: How Companies Are Currently Adapting & Expanding to Online-First
Businesses were forced to adapt and pivot, or suffer the consequences, when social distancing hit. How did they adapt and survive while continuing to run their operations? What are hard-learned lessons from the frontline we can leverage? Answers and more can be found in Day 3. Sessions Include:
• How Educational Institutions are Pivoting
• How a Food Company is Pivoting to Online
• COVID-19 and Communication: This is Just The Beginning
• The State of the Job Market
Day 4: Adapting to an Unknown Future & Business Environment
What will the post COVID-19 future look like? How can businesses prepare for the unknown? What are lessons learned from the past that we can apply to the new future? On Day 4, we jump into how to weather this economic downturn, prepare for the future, and adapt to the new normal.
Sessions Include:
• The Future: Adapting to the Digital-First Age as a Leader
• How to Operate a Hybrid Work-force Moving Forward
• Lay-offs: Preventing Them
• Startup Stories from the Front-Line